It’s no big secret that 99% of us have days where we wake up ready to show the world what we’re made of and end up shaking in our proverbial boots the moment we find ourselves conversing with a new client or peer. It’s just human nature to be a little anxious about meeting new people (and experiencing new things, for that matter).
As an entrepreneur, you should constantly be putting yourself out there. You are essentially holding out an olive branch and hoping those awesome potential clients or fabulous new networking connections want to grab on to it and start a relationship with you.
So why is it so scary to make new connections, even when you do it every day? Continue reading “Build Better Professional Connections by Being Yourself”
Every copywriter shares the same goal; give their clients content they love, and keep them coming back for more. Of course, we’re going to try to get as close to “perfect” as possible (and by that I mean we’re going to try to meet all the content goals, follow the outline, and optimize the piece as much as possible before you ever get your eyes on it). However, we’re not psychic, so chances are you will want to make a tweak or two to the draft before calling it final.
Super, that’s totally normal! So, how can you get the best content from your copywriter? Continue reading “How to Give Your Copywriter Feedback & Get the Best Possible Content”
Earlier this year I started working with a fabulous company full of intelligent and innovative people, but they were struggling to solve a complex problem. And while the issue itself is complex, it’s also very common and affects businesses of all sizes and across virtually every industry. In fact, it’s so common that I wouldn’t be surprised if your firm is in a similar predicament or has faced it before.
So, what’s the deal? Continue reading “How to Improve Your Content for Better Connections and More Leads”